Kim Kardashian Reflects on 20 Seasons of Keeping Up With the Kardashians, on Today’s Good Morning Vogue (2024)

[upbeat music]

So let's talk about the 20th

and final season of Keeping Up With the Kardashians.

It's really crazy to look back

and just to think 20 seasons, that's a long time.

Just because we didn't really expect it to go on this long.

We just were having fun

and we genuinely love filming together as a family

but I think we're all so happy.

We made it to 20 seasons, like genuinely so excited.

[Jonathan] [laugh] Was there broad agreement

that it was time, did everybody, were there any stragglers

that didn't want it to end?

I think we all went back and forth.

We made the decision kind of last minute

and kind of quickly and,

we just all decided together.

We were kind of unanimous and then we all called each other.

I remember it was on a weekend

and we had till the Monday to decide.

And so on the Friday we were like,

okay we're gonna do this.

We're done and then we went back

and Saturday we all called each other

and was like, probably are we making the right decision?

Are you sure we should do this?

And we just kept on going back and forth on that.

And then we all were like, listen

we're all gonna have to, we're all sentimental.

We all really love doing this.

And we love our crew so much

that I think that was such a huge decision for us.

'Cause we loved seeing them and working with them.

And they've been in our lives from season one.

So it was an emotional decision

but we all felt like it was the right decision.

[Jonathan] So the finale takes place in Lake Tahoe

and it's like the final family vacation for the show, right?

[Jonathan] Yeah. And so

we spoke on the phone I think just after you guys

filmed it in December.

And I remember you saying to me

that you were kind of maybe surprised

that you weren't more emotional,

but that maybe were thought you might get emotional

when the final interviews happened back in LA.

And I just wondered if like

did that moment ever come that sort of big?

Yeah, I think my most emotional time

was when we told our crew

that we weren't gonna go forward after season 20.

That was to me the most emotional week.

I was so drained for literally an entire week after that

just from all the calls

and everyone reaching out and having all of that energy.

That to me was the most emotional.

I think I was also super emotional when my

audio girl gave me my mic.

She gave me my mic that I've had.

And they tracked down with the serial numbers

that it was my mic through the first 10 seasons.

And then we switched

to a different mic that they look identical

I think for the last 10 seasons.

But she gave me my original mic that I started with

and gave every family member and exactly how it was labeled.

They're all labeled with like a regular labeler.

And it's just really special.

[Jonathan] It's funny to think about the idea of

only a sort of a reality show star that's been filmed

for 20 seasons could like feel sentimental value

in a microphone. I know,

and like, just, I mean, even sitting in a chair

for the last time, it was emotional, everything

just I thought I'm really gonna miss these interviews.

I miss all these people, but our crew is family to us,

so that I think was the hardest part

of letting go of the show, is just knowing

that we won't see these people every day.

So I started watching the show from the very first episode

because remember I told you that I did not watch the show

before I interviewed you in 2019 for the first time.

Well, I finally went back and watched,

starting from episode one and it's quite a chore.

There's like 290 episodes and that's not even

including all the spin-offs,

which is I think 10 or 11 of them.

Do you find like a reason to go back

and look at something or?

I haven't, every once in a while there'll be a

some reruns on and I'll flip through it

and see the outfits and think it's so funny,

or just like loving reminiscing about the houses

that we were in and just the things that we were doing.

And I love seeing that

but I haven't really gone back and watched.

[Jonathan] Right, I really see you come to life.

Like you find your voice

and you find your footing like after a few years

and then even the sound of your voice changes.

I know that's the biggest mystery to me and my sisters.

We are blown away.

It's the thing that has us absolutely blown away.

We have no idea what happened to our voices.

We have completely different voices.

[Jonathan] Your voice deepens.

Yes, all of us do.

[Jonathan] And that's what I sort of more

it's just feels more commanding.

You're like, even I'm just watching you

become the person that I met a couple of years ago.

Like, 'cause it was jarring in the beginning to watch you

before you seem so young to me.

Yeah, I was, I was, and all of those experiences, I mean

I look back and I think, my God

there's so many embarrassing things that are on TV

for the world to see, but then you have to kind of

just understand that I'm so grateful

for also the evolution, 'cause I've learned so much.

So I'm happy that we were able to be

on for so long for people to see that.

And to see now I can look back

and kind of like laugh and,

make fun of maybe my outfits or my voice

or just even where we were emotionally.

But we were also, I think the thing that I'm most proud

about where like, we were just all in it together

but people can really see that

and they can see the evolution.

And I'm just so glad

that we stuck around long enough for people to get that.

And for me to even personally have those experiences

'cause I used to think before I'm,

trying to rush, being a mom

and trying to rush all of that and you see that.

And I'm so glad I remember my dad used to always tell me

wait until you're like early thirties or mid thirties

before you have babies, trust me, just wait, don't do it

in your early twenties

or it'll just be the right time.

And he was so right.

And I always thought about that even if my friends

or Courteney were having babies so much earlier

I just knew when it finally was my time

that it was the right time.

And I'm so glad that my kids get this version of me

rather than the 20 something year old version of me.

And that makes me, just proud to see all of that on TV.

And one day I can show

that back to them, if they're ever interested.

[Jonathan] It's an amazing sort of you are a person

who likes to archive and save things and--

[Jonathan] Everything. And you're,

as I think you said to me on the phone one day that

if you saw how organized I was, you'd freak, like

and the show is an archive in that way.

Just to have all of those memories and home videos

like the most well shot home videos continuously

for almost 15 years.

That's amazing.

I grew up with so many home videos.

That's why we kind of intertwined them.

You see a lot of flashbacks

and you see a lot of cuts of us as kids in the show

because we just had so much footage of us growing up.

'Cause that's all my dad did with video everything.

And so it's kind of like a continuum of that.

[Jonathan] One of the things that Cici said

to me that I loved was I was basically trying to

get her to say, answer the question,

why do you think so many millions

of people around the world have connected with this family?

And she said, well, part of it is

that Kim is one of the authors of social media.

And I just thought that was such an interesting way to

put it being an author myself, that you sort of

wrote the book on it in a way, you know what I mean?

And I wondered how that strikes you

and how you see your role in the rise of social media.

I wouldn't have looked at it that way

but it's interesting to think about it like that.

I would definitely say, and I've heard this before

is that I've definitely realized how to use social media

as a tool to enhance my business

and how to use it as a focus group.

And I always would take everything that I was working on

and put a little piece of it out there

on social media to get a reaction, to get that focus group

of questions that I needed answer, colors I couldn't pick

sense I couldn't pick, I would always show people

a little bit of my design and have them be a part

of that world with me and feel it happened organically.

But I realized later it made the fun

or the customer feel like they're invested in that product

because they helped me pick the color of the bottle.

They helped with my decision process along the way,

it's not as easy as it looks though.

It does look very easy on the internet

whether it's, promoting makeup or,

Skims or anything that I'm doing

it's a full-time job and it's extremely time consuming.

And it's not as easy as it may appear to some people.

Yeah, it's funny I interviewed Ashley Graham for Vogue

and I followed her around one afternoon

when she was interviewing Gayle King.

And before anybody said a single word

about anything to do with the interview

they could not stop convincing about Skims

because they'd both gotten a package I think from you.

And they were talking about Martha Stewart

being so excited about Skims.

And that's kind of how I knew

that the whole thing was gonna be kind of huge [laugh].

Yes, she stopped me at a party.

I'll never forget it.

I'm obsessed with Martha Stewart.

So I was walking in New York and I hear like, Kim Kim

and I turn around and she's like,

I just need Skims, I love it.

And I was like, Anything for you.

Like it was just such a proud moment that

like Martha Stewart wanted Skims.

Well I just thought right away, it was like

Gayle, Ashley, Martha Stewart.

Like you, you start to see a pattern of like women of age

at different ages shapes and sizes.

That all were really obsessed right away

before it even started.

I got the sweetest letter handwritten letter

from Kathy Bates about Skims and loving Skims.

And that made my day

and we have to get her in a campaign.

[laugh] We're doing campaign with her.

[Jonathan] How did you decide that instead of shoes

or a full collection of high fashion to do shapewear.

I always try to

see what I'm obsessed with

and what's a necessity in my life.

And if it's not perfect

how can I try to make something that is?

And the one huge gap that I felt

like was missing in shapewear was just color range.

There was probably one shade of nude black

and maybe a darker nude if that

but it was usually just two tones

from every company that I ever saw was just

one new that was too light for me and then a black.

And so I would take that and put it in the sink

and put coffee bags and teabags and let it sit there

and soak and diet to get it to be a darker shade of nude.

And I just thought this doesn't make sense.

There's so many different skin tones.

If I can't find mine, I know my daughter, when she wants it

she's not gonna be able to find hers.

And so we started a line of shapewear and that's it.

I wanted the company to be really very specific

and have really innovative shapewear,

I was very specific about my fabric,

I must've tried it on for,

a whole year making sure that we had the perfect fabric.

And then by the time I designed loungewear

and I really wanted cute stuff

that you wear around the house.

'Cause when I come home, I like to be really comfortable.

Then the pandemic hit at like our first

or second drop of loungewear.

And we had loungewear designed

for the whole next year to drop.

And it just happened to be the perfect time

and the perfect storm of everyone just staying home

and wanting to just be a lot more comfortable.

So it's just honestly, it's my heart and soul, I love it.

There's obviously been brands

that I'd been a fan of before Skims came along.

But to me, I never just felt

like anything was the way that I would have done it.

And so I really started from scratch

in my head about the items

and the pieces that I really felt like there was a need for.

So I love that, people will say like,

you made shapewear cool again.

And I just, it is what it is like I need it.

I'm never one to shy away

from saying things that I wear,

under my clothes or give all my girlfriends tips

or walk around just in my Skims and show people shapewear.

So I think that it made people also maybe a younger audience

of people to feel comfortable, wanting to wear shapewear

and wanting to just feel good about themselves

no matter how old or young they are.

So I was Zooming with my shrink the other day

trying to keep my sessions going during the pandemic.

And she said a really fascinating thing

that I hadn't thought about before, which was

that one of the benefits

of having stopped living your life for a year

many people have found that they can now sort of decide

or choose what to put back on their plate.

And I'm just sort of curious what you are choosing

to put back on your plate after all of this.

Absolutely, I think that this year has been

so challenging for so many people

but I also think that this year was a huge cleanse

and just a huge opportunity

for people to really be grateful for the simple things.

And that is a huge, I think, awakening that so

many people had and just who you want to spend your time

with the people that you'll allow

into your home because everything is so scary

and everyone's afraid of everything.

I mean, just even the amount of time that I know me

and all my parent friends have spent

with our children has been so beautiful

that we get this time.

I always try to look at things in the positive way.

So, even though it's been such a challenging year

I think it's been a time to regenerate, get creative,

spend so much time with family.

And just this time that I've been able to spend

with my children has been, priceless.

And it's been, that part has been so beautiful just knowing

that when we do start to fill our plates back up

I hope that we don't fill them up

with things that don't make us happy.

And I hope that,

even the work schedule I used to work nonstop

and I would have done anything and everything

at all hours and never taken into consideration

just slowing down at all.

I think it's, I think it was needed.

[Jonathan] Yeah, I would love to hear a little bit

about what's coming up in your life in that regard.

Yeah, so I'm still in law school.

I have two years left and so I have two years

under my belt and it's, I'm ramping it up now.

So I have about like six hours every day.

I actually am not doing an essay

and doing this interview instead.

So I'm gonna have to get up really early tomorrow

and write like a two hour essay.

I'm really hopeful in that I'm working

on like a handful of cases.

I'm also doing a Spotify podcast

with me and a woman named Lori Rothschild

She's amazing, she's a producer that found

Kevin Keith's case which I believe to be an innocence case

of a man that's wrongfully convicted

for a quadruple homicide and really working.

He's been in for over 25 years now.

So really working abolishing the death penalty

is like so high on my list.

And as I have clients that, have gone through

close situations like Julius Jones,

in Oklahoma City, that I'm really fighting for, it's just

it really makes you stop

and just feel that you can't sit still

until they write all of these wrongs.

[Jonathan] I was and this is the last question I was

on the phone with Lady Gaga was publicist the other day.

We somehow decided that there was something punk rock

about you that you're not calculated.

And that kind of f*ck the haters.

And I dare you to look away kind of presence

that you have, you know what I mean?

[Jonathan] Yeah. And I just,

but it was an interesting moment of like celebrating

something about you that was very specific.

[Jonathan] Thank you. And I wondered

if there's something punk about you.

It's like-- I think so.

I remember having this conversation with Riccardo Tisci

because when I went to my first Met Gala,

the theme was punk.

And I was like, what is this, what am I going to wear?

I would have done anything to go.

And he was just like, f*ck it.

You're punk, like that's, it is what it is.

And I get that.

And as I'm

I think more confident in myself, I get that more.

And I think punk is just an attitude.

It just means that you live your life your way

and beat to your own drum.

And hopefully that makes people,

inspire people to want to do that for themselves.

Perfect, perfect, ending.

Cool. Thanks, great.

My God so fun. An absolute delight.

This is great. Whenever you need,

I love talking to you, so.

I know, I love talking to you too.

I could sit here all day. I could do the same thing.

I feel the same way.

Kim Kardashian Reflects on 20 Seasons of Keeping Up With the Kardashians, on Today’s Good Morning Vogue (2024)

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